Hulu

World Cup '26

Game Day

Hulu + Live TV featured the FIFA World Cup '26 and they wanted to create a promo that felt distinctly 'Hulu'. The main challenges? The official broadcast partner, FOX/FS1, and FIFA needed to be front and center; and the same limited footage was available to everyone making a World Cup spot. Enter The A Team. Set against a dynamic edit, we created a distinct design to feature Hulu's vessel and iconic green, maintaining the Brands' clean vibe while bringing a vibrant energy with full screen graphics and embedded animations.

Role: Creative & Art Direction. Design. Animation. Edit. Copywriting.

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